This print is a billboard or a cinema poster. The typical conventions of these are present as you would not expect paragraphs of writing; simply the title, tag line and release date. The use of having such a minimal amount of writing makes it explicit to the audience about what the film is and when it is releasing.
The use of the red makes it easy to recognise, therefore I would expect this to be a billboard poster as when drivers are driving past they are more likely to stop and look. The use of the minimal amount of writing also makes it easy to not distract a driver as they can easily identify that the film is named ill Manors and releasing on June 6th. The striking image is also very eye catching and the use of the colour scheme yellow and black is quite urban appearing as it seems quite raw and urban, through the sort of silhouette design.
The use of the 'ill' being written in the same format and same font as the other print designs makes it easily identifiable as a brand. The tag line of course is something that would be consistent throughout all print platforms, therefore makes it an easily recognisable tag line to link to the film. Again, the protagonist Riz Ahmed is presented, which again links directly to the film. The interesting thing about this billboard poster is that there is no direct link to Plan B himself, which is interesting but it is also expected as there would be further writing on the poster, which is not necessary on a billboard poster.
Riz Ahmed creates the synergy within himself as he appears throughout the print platforms, which makes it easily identifiable to recognise ill Manors; also due to the same costume being worn in all posters, which makes it again recognisable. The cinema release date would again have been broadcasted and Plan B broadcasts this Radio 1 for example, which creates synergy between the broadcast and print platform.
The use of all the actors being presented makes it clear that these actors are featured and it also makes the poster seem more full and bright. Of course, Riz Ahmed is featured central, again creating that link in the film. The use of the pull out quote and star rating makes it clear to recognise that this film is highly regarded as a good film and the use of 'Plan B present' being featured within, again highlights the unique selling point of the film. The colour scheme is quite similar to the previous prints as there's these raw colours. The use of the orange couldconnote the heat within the society. The facial expressions are interesting within this poster too as the female characters are quite worried and sad, whilst the two male characters wearing caps are elated. This gives the audience a sense of the characters and what they are like, making the audience understand part of the characters before watching the film.
The use of the main protagonist in the centre of the poster makes it easily identifiableand also the font and formatting of the title again presents the brand in a recognisable way. The fact that it says 'featuring the brilliant new soundtrack composed by Plan B' shows the director in all his greatness.
On this DVD cover, the central image is located in the middle of the main character (the protagonist) in the film. Ill manors are evidently presented on the central image in big bold white writing. This could connote a sense of cleanliness about the character. It also includes a cover line 'an absolute must see', in order to boost audiences to watch the film. The use of themise-en-scene also helps to understand the genre of the film as the block dawning over theprotagonist makes the sort of imprint that the estate is towering over them and they're imprisoned within this society and cannot get out of their stereotypes.
The background image is of buildings that very much look like estate buildings. Nevertheless, they are somewhat glamorized by having flash lighting added to them. The protagonist on the DVD cover is holding a gun, indicating Ill Manors involves violence and consequently targeting a specific audience. E.g., it is more likely to appeal to a younger audience rather than elderly people who have no concern in watching in crime and violence.
